Vodafone Albania partners with TransferTo for international airtime top-up service

29 May 2013: Vodafone Albania has partnered with TransferTo, an Ingenico Company and leading provider of international mobile top-up services to offer mobile recharge top-up service to its customers from partner networks abroad.

International mobile top-up is a cost-effective complement to cash remittances that enables instant and convenient small value transfers in the form of prepaid mobile credits.

Money transfer companies, as well as other businesses targeting migrant populations - such as mobile operators, retailers, banks and telecoms providers - offer this service to their customers who find it to be an affordable, yet highly valued gift.

With this cooperation in place, Albanians abroad may now recharge Vodafone Albania prepaid accounts instantly, from the convenience of their mobile phone, online or at Point of Sale locations.

“This partnership with Vodafone Albania is a key milestone for TransferTo’s deployment in Central Europe and demonstrates TransferTo’s continuous focus on extending its reach to new geographies and communities” said Eric Barbier Chief Executive of TransferTo.

The service will greatly benefit Albanian communities who maintain strong ties with their families and relatives back home.  “We know how crucial remittances from Albanians working overseas are for their loved ones in Albania. Upon the cooperation established with TransferTo, Vodafone Albania demonstrates its focus on addressing its customers’ needs by enabling Albanian expat workers to send prepaid top-up credits to Vodafone Albania customers. Considering that prepaid credits are a key household expense, the service addresses an important need. We see Greece, Italy, Germany and Switzerland and other countries as very large opportunities for growing the service,” said Theodoros Pappas, Commercial Director at Vodafone Albania.

International top-up is the only viable solution for small value transfers in the form of international mobile recharge top-up which makes it the ideal gift for birthdays, festivals and other celebrations.

With a global reach over five continents, TransferTo is the leader in international prepaid airtime remittances, and enables real time prepaid top-up transfers to more than 250 partner Mobile Network Operators in over 90 countries, reaching 3.6 billion prepaid users.

For more information about the product please visit: http://www.transfer-to.com